Martin Krpan institute (Zavod Martin Krpan) was established in 2009 by Andreja Penko and Žiga Novak with the following purpose:
to research and interpret Slovenian natural and cultural heritage
to develop innovative tourism services for foreign visitors to Slovenia
to promote ecological and cultural tourism in Slovenia
Martin Krpan Institute’s team has become, under the guidance and passion of Andreja and Žiga, the leading body for implementation of innovative experiental products in the hospitality industry in Slovenia. Their interest lies mainly in innovative approaches to translate the rich cultural heritage of Slovenia into the true experiences for touristic and educational purposes of groups or individuals.